If you're seeing more conversions on RTX Platform than the number of conversions you actually received, you may have installed the pixel on the wrong page. In order to properly track conversions, the pixel must be placed on the page that loads AFTER a conversion happens, like a Thank You page or confirmation page. When the user reaches that page after a conversion, the pixel will fire to let us know a conversion has taken place, and it will be recorded in your data.
If you're seeing fewer conversions on RTX Platform than the number of conversions you actually received, or if you aren't seeing any conversions in RTX Platform, your pixel may be installed incorrectly. Please make sure your pixel is installed according to these instructions. You can also use the Test Pixel feature to verify whether the pixel is firing.